Leadership Palm Beach County
Brand standards
When Leadership Palm Beach County came to us they had a fractured brand. Their existing graphical assets lacked cohesion, detail, and didn’t fully represent the dynamic energy and qualities of Palm Beach County’s premier leadership organization. So we made some adjustments, infused some energy, created new technically correct artwork, even adding two new initiatives in a logical extension of this new look.
Promotional Collateral
We also helped take these new standards and apply them to collateral distributed to the members and the community. We provided brochures designs, simple flyers, rack cards, sponsorship decks, banner stands, and even membership applications.
Event and Commemorative logos
Leadership Palm Beach County has three premiere events held throughout the year that bring the alumni together for a reunion, fundraising and celebration. A dynamic design with a continuous line illustration style eludes to the camaraderie that ties the organization and the alumni together across the years. That design look has been carried other commemorative logos for special occasions.